TEI Western Macedonia
|
(A ΕΞΑΜΗΝΟ) |
||
| Α/Α | ΜΑΘΗΜΑ |
(ECTS) |
| 1 | Research Methods in Public Relations and Marketing |
7,5 |
| 2 | Public Relations Strategies |
7,5 |
| 3 | Business Economics |
7,5 |
| 4 | Marketing Management |
7,5 |
| Σύνολο |
30 |
|
|
(B ΕΞΑΜΗΝΟ) |
||
| Α/Α | ΜΑΘΗΜΑ |
(ECTS) |
| 1 | Models of Consumer Behavior |
7,5 |
| 2 | Digital Economy and E-Commerce |
7,5 |
| 3 | Media Relations in a Digital Age |
7,5 |
| 4 | Public Relations and Marketing on the Web |
7,5 |
| Σύνολο |
30 |
|
|
(Γ ΕΞΑΜΗΝΟ) |
||
| Α/Α | ΜΑΘΗΜΑ |
(ECTS) |
| 1 | Information- and Tecnology- based Marketing |
7,5 |
| 2 | Entry Strategies for International Markets |
7,5 |
| 3 | Interactive Business Applications Design |
7,5 |
| 4 | Management of Integrated Communications |
7,5 |
| Σύνολο |
30 |
|
|
(Δ ΕΞΑΜΗΝΟ) |
||
| Α/Α | ΜΑΘΗΜΑ |
(ECTS) |
| 1 | Διπλωματική |
30 |
| Σύνολο |
30 |
|